When Apple announces it’s moving into a new sector, that’s often enough to send chills down the spines of any incumbent businesses. But their latest move is an interesting partnership with well established electronic manufacturer Philips.
Together, they’ve created a new range of smart lightbulbs called hue, which are designed to be fully controllable from iDevices with an app and WiFi. The bulbs are made with 11 coloured LEDS, giving them versatility, a long life and low power consumption. Each bulb has its own WiFi chip, so can be retrofitted to existing fittings. The 11 LEDS can combine to make some 16million different colours depending on the user’s mood, with one particularly cool feature being the ability to recreate a colour from an on screen photo or image; the glow of a sunset for example. [Watch].
A pack of three, only available at Apple stores, will cost a princely £180. The connected home edges closer.