Mobile has acted as the catalyst for many companies. Rovio thrived off the success of Angry Birds; Instagram was quickly bought by Facebook following huge growth.
Triumphs such as these exemplify the power of mobile. Yet companies who have found success on the platform are also looking elsewhere. None more so than Spotify.
The music streaming service has already revealed its latest plans this month: Spotify Connect aims to bring streaming to the living room through hi-fi’s and speakers with the service automatically built-in. The initiative already has the backing of many manufacturers such as Bang & Olufsen and Philips. Others are expected to follow.
Spotify’s scheme represents a broader trend: that media devices will continue to sync up to one another. Google came out recently with the Chromecast dongle, which allows users to stream media from Android-powered mobile devices. Apple, for some time now, has promoted its AirPlay feature, which essentially allows iOS users to undertake similar functions.
This trend will only continue. A recent report by Intel suggests all cars in 2014 will be connected to the Internet, as app-culture continues to dominate the dashboard. What’s more, BMW say SIRI and Samsung’s S-Voice will be present in all its cars from 2014 onwards.
Welcome to the Internet of connected things.