Foursquare Opens its Doors to Apps

I was recently reminded of just how useful Foursquare can be, on a trip to Hungary. In spite of the very foreign language, my friends and I were able to learn the idiosyncrasies of every venue and site; what to try, avoid, how much to pay, what to ask for and when to visit, all courtesy of the app.

And Foursquare have recently made an exciting move which should see it become even better. They’ve opened up a developer portal for app makers, which is set to bring Read More

Posted by Mike Spencer on July 31, 2012

Trigger Happy App

The world of computing, for all its complexity, often follows a simple rule: triggers provoke actions. It’s probably best encapsulated by the eponymous website, “if this, then that“, a site which allows users to create simple rules to synchronise their Twitter, Facebook, Instagram, Email, Blogs and other accounts. For example, “if i upload an image to Instagram, add it to my Dropbox”. [Play]

Now, a great new mobile app on iOS called Triggers, allows us average folk to start Read More

Posted by Tim Spencer on June 29, 2012

The Wrapp app

We’ve been waiting to talk about Wrapp for a few weeks since it launched in the UK. It’s a new smartphone and Facebook app, which hopes to transform the lucrative and as yet, mostly untapped fields of social gifting.

The app is super-simple. It performs a scan of users’ Facebook friends, identifying upcoming birthdays. Once a lucky recipient is selected, the app presents a variety of potential gifts. And this is where it’s really clever. Many of the first selection of gifts carry Read More

Posted by Luke Kelly on May 28, 2012

Five successful tips for mobile media planning

Ahh, walking around New York City in 2012, it’s hard to find a common theme across the various cultures and diversity that New York City offers.  With anyone that’s experienced New York; you know people are quickly adaptable and eager to find things to make their life easier.  Today if you step foot outside, on the train, at work, it’s obvious mobile devices are becoming an everyday necessity for people to connect and view content.  If mobile advertising and media have not been a core part of your media budget in 2011, you will need to quickly get on board before you fall behind as was the case with Social Read More

Posted by MC Saatchi on May 24, 2012

Facebook to join the AppStore Party

Facebook hit the headlines with two interesting developments this week. The first was a surprise: users In Britain & America will soon see new profile page functionality allowing them to indicate their wish to be organ donors. It’s a move that could transform healthcare. See what Zuck had to say on that: [Watch].

Facebook then announced they are to launch The App Centre in coming weeks. Concerned about losing out on mobile revenues, the networking giant will be centralising Read More

Posted by MC Saatchi on May 14, 2012

Juxtaposed by you: cinemagr.am

Technology can be a brilliant creative enabler. There have been some superbly creative apps released for smartphones, allowing users to offer their unique perspectives of the world.

And that’s what we love about a stunning new app, called Cinemagram. Reflecting what LS:N Global dub “Netstalgia” – a re-emergence of our old-skool 90s digital heritage – the app generates .gif picture/movie files. These small picture files work on all platforms, Read More

Posted by MC Saatchi on April 10, 2012

Stockholm’s Business Wizardry

Sometimes a conventional message, aimed at a supposedly conventional audience, benefits from some outstanding creativity – even when one might perhaps least expect it.

When the Stockholm Business Region set out on their task to sell the city’s business credentials, their brave, quirky idea to invite two magicians to conjure trickery on iPads at a live business event, probably furrowed a few eyebrows. But those same eyebrows were undoubtedly freed by what they saw next: [Watch]. Read More

Posted by Tim Spencer on April 10, 2012
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Spotify’s Wonderful Mobile App Offering

We’re HUGE fans of Spotify’s apps. They’re just great. From singing along to your favourite tunes, to recommendations from Rolling Stone, or simply being told when your favourite artists are next playing close to you; it’s safe to say our friends at Spotify are pioneering the future of how we consume music. [Watch].

So we’re celebrating a new raft of third-party apps this week. Labels such as EMI, Sony and Universal are all entering the fray, along with smart discovery tools such as Classify, Read More

Posted by Tim Spencer on March 28, 2012
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Words That Burn: The iPad Poetry App for The Josephine Hart Poetry Foundation

M&C Saatchi Mobile today proudly launched Words That Burn: The iPad Poetry App for The Josephine Hart Poetry Foundation.

This app is for both the poetry lover and the poetry novice. Users can enjoy a wide selection of great poems, chosen by Josephine Hart all explained through her essays and introductions. The app will draw users in to a parallel universe of over one hundred poems from sixteen of the greatest poets of all time, accompanied by video and audio Read More

Posted by Luke Kelly on March 20, 2012
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First ever mobile application for BMW

M&C Saatchi Mobile today launched the first ever mobile application for BMW’s approved used car service.

The application is called BMW Approved Used Cars and was built for iPhone and Android users and is available on the app store as of today. Read More

Posted by Admin on September 1, 2011